Bloomberg has spotted three different trademark filings belonging to Apple, which cover the brand names โReality One,โ โReality Pro,โ and โReality Processorโ.
All these three names reflect to Appleโs upcoming mixed reality headset, which is set to run on realityOS โ leaked in the previous instance. Apple has filed the above three trademark filings through a shell company for privacy.
Leaked Branding of Apple Mixed Reality Headset
A mixed reality headset from Apple is one of the highly anticipated products this year โ which is reportedly said to be coming later next year. While we wait to see how itโd be, several leaks point out how this headgear would be and the brand names.
The latest one comes from Bloomberg, who spotted three different trademark filings related to Appleโs upcoming mixed reality headset. These filings aim at trademarking the names โReality One,โ โReality Pro,โ and โReality Processorโ by a company called Immersive Health Solutions, LLC.
Big companies like Apple often file for trademarks through their shell companies in order to keep the developments private. Aside from the US, these filings are also spotted in the EU, UK, Canada, Australia, New Zealand, Saudi Arabia, Costa Rica, and Uruguay.
All these fillings trademark the same brand and explain them as โvirtual and augmented reality headsets, goggles, glasses, and smartglasses.โ We can expect the first one of this batch โ โReality Oneโ to be the standard version of Appleโs MR headset, while the โReality Proโ is a spec-boosted version, and the Reality Processor as the internal chip โ which was previously rumored as the M2 chip.
The upcoming headgear is expected to allow for both augmented reality (AR) and virtual reality (VR) experiences, including the games and VR versions of Apple Maps and FaceTime! We may even see experiences based on Hollywood movies too.