After three years of pausing the system, Twitter now relaunched the account verification process of public users. This comes after collecting ample feedback from the users and framing new policies over a span of months. Now, eligible accounts like brands, government, entertainment, media, etc., can apply for a verification badge (blue tick) right from their app’s settings.

Twitter Now Lets Public Obtain Blue Badges

Twitter has come up with a new policy framework after months of analyzing the rules and obtaining feedback from user surveys. The microblogging platform has relaunched the account verification process after more than three years of pausing and lets the personalities from the following categories apply;

  • Government
  • Companies, brands, and organizations
  • News organizations and journalists
  • Entertainment
  • Sports and gaming
  • Activists, organizers, and other influential individuals.

Apart from these categories, the subject account should also be compliant with the new Twitter’s verification policy, like having a profile picture, profile name, verified email address, or a phone and more. Also, the account must be active in the last six months and haven’t been subjected to any 12-hour or 7-day bans.

Twitter says to add more categories for diverse people like religious or spiritual leaders, scientists, academics, etc., later. Thus, eligible people can apply for a verification badge right from their account settings. This will be shown to few users now and will be rolling to everyone shortly.

As it’s a server-side addition, updating the Twitter app doesn’t get you the account verification section in settings. And if you are lucky enough to find and apply, you have to wait for few days or even weeks to obtain the badge, considering the applications in the queue. And once verified successfully, you should automatically see a badge attached to your profile.

But if you declined and you think it’s a mistake from Twitter’s side, you can reapply for verification after 30 days from initial rejection, considering the reasons Twitter has stated. Launching this service, Twitter said it would “help people distinguish the authenticity of accounts that are of high public interest.”


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